To create a cool, engaging and interactive launch for the new Hyundai N1 City Dealership, offering customers a fun experience with food and drink – with all Covid-19 restrictions considered.
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Our Vibe
We conceptualised and executed an extremely successful experiential launch event that drove consumer feet into the dealership to be part of the day’s activities. We created family friendly activities such as water dunk, Anki overdrive racing game, Giant Jenga. Our culinary department also created a magnificent food and drink menu that had consumers begging for more. The day was fun filled and consumers enjoyed every experience including the test drives.
The Results
GUESTS: 200 pax throughout the day
CATERING:
Drinks– 200 served throughout the day
Food– 180 people served throughout the day
VEHICLE SALES: 25 x Confirmed vehicle sales on the day; over 150 leads