VIBIN

What we did

Experiential

Client

McCain

Completion

2021

McCain Golf Day

The client's VIBE

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To bring to life a fun and engaging McCain Appetizers sampling experience at a golf day hosted by McDonalds. Another key point was to highlight the various ways the McCain Appetizers could be used in a dish by creatively displaying the appetizers in different forms for consumers to see.

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Our Vibe

The McCain appetizers were creatively displayed in the following meals:
  • Beef & Bacon burger with McCain Mozzarella Sticks
  • Asian Cheese pillow Kebabs
  • Mango Salsa Chili Cheese Nugget Pita
  • Roasted tomato and Cream cheese Hashbrown with balsamic Reduction
  • Guests were each served McCain Appetizers with a side of McCain skinny fries and a selection of sauces to dip.
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The Results

The customers thoroughly enjoyed the day and what the McCain stand had to offer. We were the only stand that continuously offered food/ snacks on the golf course on the day and so that was definitely a hit with everyone.
Many of the customers complimented the food saying it was fresh and tasty and a good “holding” snack while they were enjoying their game.
Many customers were wowed by the beauty and décor of the stand.
Customers were excited and impressed by the food displays and seeing the product being used differently.
Some customers commented on how they wish they could spend the whole day at our stand.
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